According to the Australian newspaper, a camera released by Fujitsu (Fujitsu), a Japanese company, has the ability to capture and identify human emotions and to determine whether the subjects being photographed are emotional, agony, or not. Even in the shopping application scenario, we can draw the conclusion whether consumers are in the mood to participate in-store promotional activities.
In an interview, Fujitsu's chief technology officer, Joseph Reger, said the technology was already in use in several countries. "We try to do emotional analysis by discovering subtle differences in the tone of people's communication," he said. "the whole process is done using artificial intelligence technology."
The technology has been widely used in the detection of potential terrst, the security system of the bank, and the detection of fatigue driving, according to the technology.
In addition, some stores with Fujitsu cameras can not only monitor consumers' shopping mood, but also control the content of electronic billboards displayed in the store according to the age and gender of the shopper.
"We will analyze the shopping area where consumers stay, the color of interest, and the correlation between these elements and the age and gender of the shopper," Reger said. "We will provide a comprehensive solution for businesses."
In addition, the entire monitoring system is currently being trained for any "abnormal" reporting, including environmental changes, etc. Reger said: "under all normal conditions, people do not need any alarm settings. But if anything suspicious happens, the importance of the alarm system is self-evident. "
It is reported that the camera's back-end system can capture camera content for "near-real-time" analysis.
At last week's World Tour (World Tour) in Sydney, Fujitsu showed off a variety of applications for the camera. These include police cars equipped with cameras that can accurately scan the license plates of all vehicles in the parking lot just a week round the parking lot. In addition, drones equipped with cameras can identify all plant species and so on.
According to Reger, these are the fruits of investments in artificial intelligence and image recognition technology over the past few decades. At the show that day, Fujitsu also showed the participants a data center server and "palm vein" recognition technology completely immersed in the coolant. According to the introduction, the palm vein technique is safer and more reliable than any voice recognition, face recognition, fingerprint recognition, and iris scanning technology. Currently, this technology has been used by ATM customers in ATMs to identify customers. .
Fujitsu's positioning has undoubtedly changed significantly compared to the traditional "electronics manufacturer". "We are transforming from a technology company to an Internet services company," Reger said. And technology is the tool we use to position ourselves. "
For the Australian market, Fujitsu has a 45-year history in the Australian market. Through a series of acquisitions, Fujitsu's main business in Australia is a large-scale computer and software development.
When it comes to future technology, Fujitsu's chief technology officer, Reger, believes the future is more about innovation in business models. It predicts that all types of devices will be embedded in machine learning capabilities to improve ease of use. These devices can read our hearts by learning our daily patterns of life and without giving us any instructions.
In other words, in the future, it is not for us to understand machines, to adapt to machines, but to understand and adapt to human beings.