A coffee shop in Brisbane offers a special "selfie" coffee popular on social media, the Daily Mail reported.
A coffee shop in Brisbane offers a special "selfie" coffee, sparking a social media boom
The ChanGe caf é coffee shop in Brisbane's Myer Mall, (Myer Centre), is the first store in Queensland to offer a special "selfie" coffee. Guests only have to wait a few minutes to get a personalized drink.
The head of the store, Angela (Angela Wang), said she wanted to offer different drinks to her guests before the coffee shop opened in February. Her friends advised her that Brisbane needed more than just another coffee shop. The friend bought her a special printer that could print photos on coffee foam.
A coffee shop in Brisbane offers a special "selfie" coffee, sparking a social media boom
It is reported that after the customer orders, the barista will first make a drink through the ordinary coffee mechanism, and spread a layer of foam on the top of the coffee. Customers can provide a photo, or take one now in a coffee shop, and upload it to a mobile app connected to a special printer. After the photos are resized, they are printed on the coffee foam via a special printer. The printing ink used by the printer is a variety of colors of edible ink.
Coffee is a culture, says Angela, but they can make it more interesting in Australia. Although she would prefer guests to come to her store for high-quality coffee and services, printed coffee is another selling point that attracts guests, allowing them to come and try without knowing whether or not the coffee is good or bad. This is of great help to her, who has no marketing experience.
It is reported that the coffee shop's customers are mainly Y generation groups and tourists. Print coffee is very popular with younger customers, who are happy to see their pictures printed on it. But some older customers are less receptive. They don't want their faces printed on anything.