According to big data, a newly released outbound tour of China, in 2017, the number of Chinese citizens travelling abroad exceeded 130 million, and overseas consumption also reached $115.29 billion, or seven hundred and thirty three billion nine hundred and thirty five million nine hundred and ninety nine thousand nine hundred and ninety nine yuan.
(photo source: China Tourism Research Institute, National Tourism Administration data Center)
No wonder China has been the world's largest source of outbound tourists for many years.
Traveling abroad, looking for poetry and distance, enjoying the quality of local products and services, is very romantic and comfortable, but also the meaning of many people's travel.
However, as more and more Chinese people travel abroad, many people are beginning to find that they have not only experienced good, but also targeted malicious latent rules.
For example, Thailand's fake bird's nest, Spain's fake milk powder, South Korea's mask, Japan's high-priced Fukuofu bag, and so on, directly pointed to the Chinese.
Over the past year, there have been 1.39 million mainland Chinese tourists visiting Australia, spending more than A $10 billion a year in Australia, the highest number of tourists from all over the world. As a result, a lot of "trap the Chinese" the latent rule also arises at the historic moment.
1, the secret "hidden rules"
In Australia's Chinatown, some shops only accept group tourists and sell far more than the market price, unknown but claiming to be "Australian" health and wool products. Also, substandard products are sold as high-grade products, and Chinese-made goods are packaged as "made in Australia" for sale.
That's the trick!
The tourists paid a lot of money and bought a bunch of rotten things back!
According to previous news reports, a young man who spent 93,000 yuan in an Australian international duty free shop recommended by a tour guide returned home and found that it was a pile of so-called health products without products and mixed beads of fish and fish. Although, after the little brother's difficult complaint process, the duty-free shop promised a full refund, but such a pit against the Chinese people, but not only the young man experienced.
A young man published an article on Weibo about his job at Melbourne Airport's duty-free shop.
Ninety-five percent of health products in airport duty-free stores are paid by Chinese, but the price is two to three times the price of local stores.
And at Melbourne's duty-free store, where you only have to spend more than $79, the system automatically sends out a 25%OFF offer, something everyone who works there knows.
Most Sales don't choose to tell customers, and cashier employees tend to throw away these coupons. In other words, most of the Chinese people who spend here, even the existence of this Voucher do not know.
Even if the price doubled, do not know the existence of discount volume, to buy things, aunts and uncles, will still buy.
Is it really because "people are stupid and have a lot of money"?
Of course not! Because they travel abroad with groups, they believe that the tour guide who brought them to the duty-free shop said the price is cheap in the shop, they thought, although it is expensive, but buy for the children, then buy it.
But it is precisely because of this situation, coupled with the widespread Chinese shopping spree abroad, that the price is the guarantee of the quality of the goods, it is easy to leave the international impression of the "lamb to be slaughtered."
2. Why are Chinese people so easy to fall for?
In addition, whether it is overseas shopping, or go abroad to sweep goods, the Chinese people are afraid of trouble, but also "fake foreign goods" to take advantage of the opportunity. Some businesses even say, "only sell fake goods to the Chinese, anyway, Chinese tourists will not complain."
These fake goods have the same external packaging as the real ones, but the ingredients are often dangerous to their health. However, people prefer to think they are allergic, rather than believe that there is a problem with the products that have been brought back from painstaking efforts.
According to the survey, Chinese people trust foreign goods more than Chinese goods. Perhaps, because of the domestic quality disappointment, there are inherent stereotypes, everyone will feel that as long as it is foreign, the quality will not be poor.
So, from bags to cosmetics, from rice cookers to toilet covers, foreign products are popular with the Chinese. However, no matter which country there are adulterers, such blind pursuit will only give them a chance. And Chinese consumers, not only did not get any benefits, but also lost due respect.
3, so, what can we do without being slaughtered?
Foreign moons are round?
Many people choose foreign products, only because of their quality and reputation, but in fact, few products can achieve 100% quality assurance, and there are often news of foreign products quality problems.
If you're "your own," you don't have to defend yourself?
In order to attract more Chinese customers, many foreign businesses employ Chinese as shop assistants. Although this facilitates communication, there are many cases of Chinese people bothering their own people.
Therefore, even if meet in a foreign country "fellow-townsman", still must guard against others heart, not all "own people" will be honest with each other.
You can't take your hand back when you see "sale"?
When we see a discount at home, we can't help chopping up our hands, not to mention foreign goods that are sold at a low price.
However, in the face of these low-priced goods, people still have to be cautious, because, difficult not to encounter, low price trap. Be sure to check whether the goods are qualified, whether there is an approval number, etc., especially some goods that are significantly lower than normal prices.
Defend your rights!
Although traveling abroad, it is necessary to abide by the reasonable local rules. But when faced with unfair discriminatory provisions, we may as well take a tough attitude and defend our rights by legal means. We are not "soft persimmons".
The purchasing power of the Chinese people is evident in the world, but the world's impression of our "stupid money" does not know when it will disappear.
At present, the Chinese people are in the consumer psychology, or tend to foreign brands. This phenomenon, in fact, is not only the consumer's own, but also the bad businesses that discredit the domestic reputation, as well as the accumulation of the social environment.
What cannot be denied, however, is that more and more people have begun to focus on this topic and contribute to their efforts to build a world brand that belongs to China.
Although the road is long and long, it is hoped that one day Chinese brands will regain the support of Chinese consumers, and the news will no longer always be reported by Chinese people frantically for foreign products, but rather by foreigners in pursuit of Chinese products.