At noon on August 8, Taiwan Australia formally apologized to China for "inserting advertisements when the Chinese delegation entered the opening ceremony" and "making mistakes in the Chinese flag."
Before that, in the opening ceremony of the Olympic Games live broadcast, when Taiwan Australia No. 7 appeared in the Chinese sports delegation, it cut off the signal and broadcast an advertisement, and then the channel confused the Chinese flag with the Chilean flag when it broadcast the Olympic program, and the Chilean flag appeared before the CHINA on the medal table. For these two incidents, the television station only described them as "errors," not "events." An Australian speaker told Xinhua News Agency journalist that he regretted the decision to insert ads when the Chinese delegation entered the opening ceremony of the Olympic Games, but he also argued that in such a live broadcast, it was really difficult to find the time to put the ads. "it was a mistake," he said. "We apologize unreservedly to those who have been offended. It`s always hard to find the right time to plug in commercial ads in live broadcast. It`s a pity to cut off live broadcast when the Chinese delegation comes in. I admit it was our mistake. "at the same time, the speaker also explained that the mistake in program between the Chinese and Chilean flags was due to the confusion of background data, and they mistakenly linked the Chilean flag to Chinese information when making the backstage database. "it was embarrassing for the program to make this mistake, and the producer removed it as soon as it was discovered," he said. "We`ve already used the new database, and this time we`ve carefully distinguished the Chinese flag from the Chilean flag."
Finally, he said: "of course, let me apologize once again unreservedly." at this stage, Taiwan Australia 7`s coverage of the Olympic Games has also aroused dissatisfaction among Australian viewers.
